Artist Development
A Distinctive Guide To The Music Industry's Lost Art

Eugene Foley teaches up-and-coming artists, musicians, songwriters, managers and independent label owners the key elements regarding the most important topic in the music business, and one that is often ignored these days, Artist Development.

Foley, a renowned agent, consultant and author, presents this information in a clear, concise, musician-friendly manner. After many years of working in the music industry on a daily basis, Foley knows the areas that people generally need the most help with. He turned those needs into an educational primer that presents a solid overview about Artist Development, along with several other important topics that beginners and intermediates should know more about if they expect to compete in this business.

Foley also includes numerous candid and entertaining stories culled from his vast experiences.

If you like your facts straight to the point, have a strong desire to reach your potential and strive to set realistic career goals, then this is the book for you! Artist Development, A Distinctive Guide To The Music Industry's Lost Art is a helpful resource for anyone trying to advance their career in this dynamic industry. Each section is full of valuable information and presented with Foley's direct and engaging style.

"In an industry that has a nasty habit of churning out one-hit wonders instead of developing artists, Foley's book hopes to offer guidance to young musicians hoping for long-term fame."- C.M.J.

Topics Include: Artist Development Techniques, Improving Your Songwriting, Press Kit Design, Choosing Advisors, Publicity, Media Buying, Radio Promotion, Music Videos, Touring, Record Companies, Distribution, Music Publishing, Alternative Career Options.

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More quotes about the book

"Eugene has created a must-read for anyone trying to break into the music industry. With real life examples & an honest, realistic approach, this book lays out what you need to do to get your music career off the ground. Two thumbs way up!" - Michael Friedman, CEO/Publisher, Skope Magazine

"Eugene Foley shares his wealth of experience with honesty, clarity and a friendliness that makes Artist Development a pleasure to read. Strongly recommended for any do-it-yourself artist who's ready to take their act to the next level, but isn't quite sure how to get there." - Mare Wakefield, Independent Music Editor, Performing Songwriter Magazine

"This book from music industry veteran Eugene Foley sheds a lot of light and insight on the music biz for bands and artists trying to make headway. He's been there and done it, so the information is all very practical and comes across well. Dig into this easy-reading book and learn a thing or two about the art of artist development...and what it's really all about." - American Songwriter Magazine

"Foley captures the reader and holds on to them page by page, speaking to them, not at them. You can tell as you digest the material that he is both knowledgeable and experienced in the field of artist development... Even the book itself, weighing in at 212 pages, is not only a valuable asset to your business plan, but a pleasure to actually read... Stressing the words 'artist development' is important when describing this book and its enclosed lessons. Foley's instruction is directly related to building artists for the long haul... If your heart is set on succeeding, Foley's book provides a detailed road map to guide you through almost every trap that you may encounter along the way... Genius advice... Underpriced to its true value in my opinion, with a cover price of only $12.95, this book in properly motivated hands can be priceless, providing guidance that will drive an artist's career forward by leaps and bounds." - Shinbone Magazine

"Artist Development is a must-own and a must-read for anyone who's played an instrument or sang a song and is looking for a potential career or audience. And with its razor-sharp points and friendly, non-condescending tone, Foley has created a book as impressive as his growing credentials in the industry." - Northeast Performer Magazine

"In his new book, Artist Development, Eugene Foley manages to effectively convey the necessity of grasping this 'lost art.' With to-the-point chapters addressing essential topics that every artist needs to understand and embrace, Foley allows the reader to achieve a broad knowledge of what is needed to excel in the music industry. An invaluable read." - Katie Zimmerman, Inventory Analyst at Universal Music Group and singer-songwriter.

"Artist Development has an often light-hearted tone of voice that makes for easy reading, while at the same time the content is urgently serious and to the point. I could have avoided paying a lot of unneccessary dues in my career if I had had access to the kinds of knowledge and advice this book offers. It's easy to see how much the author embraces his multifaceted involvement in the music industry and that he loves artists who work hard, take intelligent risks and make the sacrifices the business so often demands." - Ed Corey - Professor: Guitar/Music Theory/Jazz & Improvised Music Studies, University of Nevada, Reno

"Without trepidation, I recommend this book for anyone looking to get out of their garage and into the music business. This book is the best thing you can get outside of learning from years of your own mistakes." - Metal Mike Chlasciak, guitarist in: Halford, Painmuseum, Sebastian Bach & Testament

"From an educational standpoint, most music students preparing for careers as performers have little knowledge of the business of music. Artist Development offers clear explanations about the music industry that cut to the chase when one is looking for straightforward answers. Eugene takes us through the process and the pit falls of professional career development and directs us toward a successful approach to pursuing our musical goals. This book should be required reading for all performance majors who intend to pursue careers as professional performers and recording artists. After reading Eugene's book, you will agree that having a firm grasp of the music industry is possibly the most important tool that one possesses aside from talent." - Dr. David Schroeder, Jazz Studies Director, New York University

"Artist Development is a must-read for anyone looking to have success in today's music business. Foley breaks down every aspect of the industry in terms that any aspiring artist can understand. The steps and goals set out in this book are a blueprint for success." - Kurt W. - Operations Director - WSOU Radio - New Jersey

"Artist Development is informative and useful for anyone interested in music entertainment. The bullet point lists state clear objectives and checklists explained in detail. Following the advice in this book could definitely save a lot of time, money, and stress for artists new to the industry." - Gina Alioto - Operations Manager - WBMB Radio - New York

"Don't Leave Home Without It! Eugene Foley has taken the complexities of artist development and written a practical 'nuts and bolts' manual that will help bands, managers, and even parents get on the right track. With the constant changes in the music business in the digital age, I found this book provided me with a multitude of great ideas for immediate use by my clients." Andrew M. Wubbenhorst, Esq.